'Last year Edinburgh residents tackled Arthur Conan Doyle's dinosaur adventure The Lost World, last month Dubliners were taking a collective look at The Picture of Dorian Gray, and Brighton's readers are currently engrossed in Ian Fleming's James Bond novel From Russia with Love. Now a new project is hoping to take the "one book, one city" initiative a step further, and get the whole world reading the same novel.' -from The Guardian article
The book that the book club is reading is American Gods by Neil Gaiman. Read about it on Gaiman's blog.
For instructions & a discussion scheduule, be sure to check out Wired magazine's article.